A private kindergarten grown through franchising — opened in 2014.
Natalia and I opened a franchise of a private kindergarten — the heaviest and most expensive of all our projects. Equipment, CCTV, furniture, toys, the kitchen, hiring and training staff — nothing was a detail, and everything needed attention at once.
And also the most interesting: it was work with people, not only with product or distribution. Children, families for whom we wanted to do more than just daycare — and a team that was genuinely interesting to work with, putting on celebrations together. We literally gave people joy.
The kindergarten ran for seven years — until COVID. After the pandemic we did not try to rebuild the business.
Founded
2014
My role
Co-founder and technical director
Status
Past — Russia
What I learned
Scaling through a franchise, managing staff and operations, responsibility to client families, working with people — not only with product.